For Sprizzy to effectively match your video with a relevant audience, your content should ideally meet one or more of the following criteria. Answering "yes" to any of these questions sets your video up for better targeting and success.


1. Educational Content

Does your video provide answers to common questions, explain how something works, or teach viewers a new skill? Educational content is highly sought after as it directly addresses the queries of millions of YouTube users searching for information and learning opportunities daily.

  • How to use Excel for data analysis
  • Basics of digital photography
  • Beginner's guide to meditation
  • Learning a new language: Tips and strategies


2. Popular Niches

Is your content related to topics covered by large channels (with 1+ million subscribers)? If yes, your video could attract a significant portion of their audience. Topics with broad appeal allow you to target viewers of these large channels effectively.

  • Tech Gadgets Reviews: Latest smartphones and tech innovations
  • Fitness and Workout Routines: Home workouts and yoga sessions
  • Healthy Cooking and Meal Prep: Vegan and gluten-free recipes
  • Gaming and eSports: Tips and walkthroughs for popular games


3. High Search Volume Content

Does your content align with topics that many people are searching for? If there's a significant search volume for content like yours, Sprizzy can help you reach those actively looking.

  • Home office setup and productivity tips
  • Mindfulness and stress reduction techniques
  • Latest mobile app reviews and recommendations
  • Travel hacks and destination guides for solo travelers

Pro Tip: When targeting, avoid generic keywords such as "vlog," "funny," or "music." These broad terms can lead to untargeted viewership and less effective campaigns.


4. Music Videos and Songs

Music videos and songs tend to perform exceptionally well on Sprizzy, thanks to our platform's ability to target fans of similar genres and artists.


5. Niche or Unique Content

What if your content doesn't neatly fit into the above categories? This is often the case for vloggers and videos covering very niche topics. While targeting may be challenging, Sprizzy's system will attempt to test broader audiences to find a fit, though results can vary significantly.